Strategy report · Updated Aug 27, 2026
What's working for @jsthawrah on Instagram.
JS Thawrah - الثورة
67K followers · 582 posts
“نرتقي بالمشهد الرياضي 📈 | Raising standards منصة رياضية مستقلة 🌎”
Engagement rate
3.62%
Per post, last 90 days
Posts per week
2.3
Niche avg 5.0
Average likes
2.4K
51 avg comments
Post mix
Last 90 days · 582 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
reel 13.87% engagedCOLD 🥶 #jsthawrah #الثورة
carousel 11.96% engaged ما كان مجرد تيفو… كان سيناريو تهديد كامل على ثلاث فصول. 💀🔥 جمهور الوحدات اختار واحدة من أعنف القصص في عالم القتال: خبيب أمام ماكغريغور. البداية نظرات وتحدٍ، بعدها انفجار المواجهة، ثم النهاية التي لا تحتاج تفسير… إخضاع واستسلام. 🥊 الفكرة هنا أعمق من مجرد تشبيه رياضي؛ المدرج بنى رسالة تصاعدية: ننظر إليك أولًا… نواجهك ثانيًا… ثم نفرض النهاية. ثلاث لوحات، وثلاث مراحل، لكن الرسالة واحدة: الحرب قد تبدأ بالكلام… لكنها لا تنتهي إلا بمن يفرض نفسه. 💚⚔️ #jsthawrah #الثورة
reel 10.13% engagedفي مدرجات الفيصلي، لا تبدأ الحكاية مع صافرة البداية ولا تنتهي مع صافرة الختام؛ هناك ذاكرة تتناقلها الأجيال، وانتماء يكبر مع صاحبه حتى يصبح جزءًا من هويته. تتبدّل الوجوه والسنوات، ويبقى الأزرق حاضرًا في الصوت والذاكرة والتفاصيل. لهذا فإن علاقة جمهور الفيصلي بناديه ليست مرتبطة بنتيجة أو بطولة، بل بتاريخ يُعاش، ووفاء يُورث، وحكاية يكتبها كل جيل ثم يتركها لمن بعده. 💙 In Al-Faisaly’s stands, the story does not begin with the opening whistle or end with the final one. It is a memory carried through generations, and a sense of belonging that grows until it becomes part of one’s identity. Faces and years may change, but the blue remains alive in every voice, memory, and detail. For Al-Faisaly supporters, this bond is not defined by a result or a trophy, but by a history lived, a loyalty inherited, and a story each generation passes on to the next. 💙
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
2.3 posts/week
Niche benchmark · 5.0/week
Best days
Friday · Thursday · Saturday
Best hours
6-8pm · 7-9pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
المواجهات التاريخية بين [team1] و[team2]
Used 2×في مدرجات [team]، [story hook]
Used 3×Unlock signature hooks
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Fan culture content crushes it, with post 14 at 7,824 likes and 187 comments from tifo storytelling, proving emotional fan narratives outperform straight highlights. Post 13's 9,238-like reel shows short hype hooks explode on reels. Yet at 2.3 posts/week, the account leaks growth by underposting in a high-velocity sports niche where rivals hit 5+. Cadence fix alone could double reach without format changes. Thawrah thrives on Jordanian pride and rivalries. Prioritize Thursday-Friday evenings matching peak engagers like posts 20-24. Scale fan pillars to 60% of feed while injecting more historical matchup infographics for evergreen shares.
Working
5- Fan legacy reels like 21-22 spark **50+ comments** routinely.
- Timely Super Cup hype posts 4-7 drive predictions.
- Historical matchup graphics 7/23 get high saves/shares.
- Short emoji reels 13/15 go viral with minimal text.
- National unity posts 28-29 unite divided fanbases.
Risks
5- Boost posting to 5/week from 2.3 to match engagement spikes.
- Add more English captions fully for global Jordanian diaspora.
- Vary non-reel formats beyond carousels to test images.
- Shorten some captions under 200 chars for faster reads.
- Track Stories/Reels views beyond feed metrics.
Ship next
5- Ramp to 5 posts/week focusing on Fridays.
- Double down on fan culture carousels like post 14.
- Test UGC reposts from fan tifos weekly.
- Launch wallpaper series for every big match.
- Collaborate with team accounts for cross-posts.
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