Strategy report · Updated Aug 11, 2026
What's working for @giuly_mednotes__ on Instagram.
Giulia ♥⚕️|| MD
18.1K followers · 475 posts
“La quotidianità di una neo-laureata in medicina 🍀 📚| Motivazione e consigli di studio 🌱| Salute mentale e vita oltre i libri ↓ Appunti e sconti ↓”
Engagement rate
10.27%
Per post, last 90 days
Posts per week
1.6
Niche avg 3.0
Average likes
1.8K
38 avg comments
Post mix
Last 90 days · 475 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
reel 37.96% engagedsi mi sono commossa anche per questa “stupidaggine” ma chi ha un cane o un animale domestico che ti è stato vicino durante tutto il percorso, può capirmi perfettamente la mia piccola dottoressa Yuugen 🤍 ti amo 👩🏻🎓 🫀 🫁 🩻 💊 Grazie per il segui e per il supporto 🩷 @giuly_mednotes__ MEDICINA UNIVERSITÀ STUDIO MEDSTUDENT STUDYGRAM MEDGRAM ESAMI LAUREA SESSIONE
carousel 33.57% engagede poi, in un giovedì qualsiasi, gli esami di medicina finiscono per davvero 36/36 04.06.26 🤍🍀
carousel 32.58% engagedDottoressa in Medicina e Chirurgia⚕️ 110 e Lode con Menzione Accademica 30.06.2026 Sono ubriaca di amore ❤️
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
1.6 posts/week
Niche benchmark · 3.0/week
Best days
Friday · Thursday · Wednesday
Best hours
7-9am · 5-7pm · 6-8pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
🔎 FOCUS laurea - ep.[X]: [topic]
Used 4×[milestone] [score/date] 🤍
Used 5×Scrivi “[WORD]” nei commenti?
Used 2×Grazie per il segui e per il supporto 🩷 @giuly_mednotes__
Used 22×Unlock signature hooks
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Emotional graduation reels are the engagement rocket fuel, with post 12 hitting 6,829 likes on a dog tribute and post 14 announcing 110 e Lode at 5,711 likes and 192 comments. This med student account nailed the laurea journey, turning personal highs into communal celebrations that spiked metrics far above average reels like post 1 at 308 likes. Cadence at 1.6 posts/week starves momentum post-peak, as followers crave continuity into next chapters. Post-grad pivot to residency emotions doubles down on proven pillars, blending vulnerability with tips to retain studygram audience while expanding. Interactive hooks like post 27's 465 comments from prompt CTA show untapped reply potential.
Working
5- Milestone carousels explode, post 20 at 5,992 likes for exam finish.
- Pet and family shares resonate deeply, post 12 6,829 likes.
- FOCUS series builds loyalty across 4 posts.
- Gratitude closes reinforce community in 22 posts.
- Visual progress metaphors engage, post 25 book tower 2,633 likes.
Risks
5- Posting frequency too low at 1.6 per week limits visibility.
- Fewer study tips lately, diluting practical pillar.
- Rare interactive CTAs miss comment spikes seen in post 27.
- No clear post-laurea theme risks audience dropoff.
- Overreliance on self-tag ends without varied calls to action.
Ship next
5- Extend FOCUS laurea series to post-grad residency prep with weekly episodes.
- Ramp to 3 posts/week starting with emotional reels on Fridays.
- Test comment CTAs like post 27 weekly to boost interactions.
- Create carousel series on first residency days mirroring exam finishes.
- Pin top milestone post 14 and link new content to it.
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