@byminnie Instagram analysis · Engagement, top posts & strategy · Postana
Postana

Strategy report · Updated Aug 27, 2026

What's working for @byminnie on Instagram.

Yasmine | Beauty ♡ UGC Creator avatar

Yasmine | Beauty ♡ UGC Creator

3.7K followers · 528 posts

“UK ♡ relatable • authentic content • honest results beauty • skincare • hair • fragrance • jewellery DM | Email Yasminehorrix@gmail.com for collabs”

Engagement rate

1.00%

Per post, last 90 days

Posts per week

0.2

Niche avg 3.0

Average likes

30

7 avg comments

Post mix

Last 90 days · 528 posts indexed

Reels 93%
Carousels 3%
Static 3%
UGC reposts 0%

01

Top-performing posts

The three posts pulling the most engagement in the last 90 days.

Post 1 reel 6.13% engaged

Every brush you will ever need @spectrumcollections #spectrumcollections #spectrumbeautysuite #sharespectrum #makeupbrushes To enjoy this stunning brush set, click the link in my bio and use the code SCFK5M8D for 20% off https://community.spectrumcollections.com/s/yasmine.h As an affiliate, after levelling up, I was kindly gifted this gorgoeus set of Katie Jane Hughes makeup brushes. I am over the moon with this stunning collection of 25 brushes These are perfect for makeup enthusiasts like me and professionals. I love how versatile these brushes are, and the quality is amazing. Each brush is meticulously crafted and has soft, synthetic bristles to ensure a smooth application. Whether you're applying liquid, creams, or powders, these brushes are incredible. They are ergonomically designed to feel so comfortable to hold, especially for precision work. The range of brushes has everything you need to work with, from foundation to concealer and eyeshadow to brows. It even includes speciality brushes such as those for highlighter and contour. You can create an array of looks, from everyday wear to more bold creations. The set is beautifully packaged and also includes a micro fibre towel. This is the perfect set to elevate and enhance your makeup #spectrumcollections #makeupbrushset #makeupbrushes #spectrumbeautysuite #everydaymakeup #katiejanehughes #girlyaesthetic #makeup @minnies_reviews2

192 32 5.9K
Post 2 reel 2.30% engaged

Qissa Gala has me speechless, yet quietly confident @aroma_concepts.uk @aroma.concepts #aromaconceptsfl #aromaconcepts #pariscorner If you want to experience a scent that feels like a story, check out Aroma Concepts below and enjoy my code for money off your purchase https://www.aromaconcepts.co.uk/discount/upfl10-YASMINEPRODUCTTESTRE Use code-upfl10-YASMINEPRODUCTTESTRE Qissa Gala has a delicate blend of white florals, coconut and vanilla, which melt beautifully into the skin which leaves a lingering scent that will make you feel put-together without even trying. This fragrance has a soft elegant aroma that is effortlessly feminine and perfect for everyday wear, when you want something gentle but unforgettable. The notes of rose, amber and musk give the fragrance an elegant but timeless aroma. Qissa Gala unfolds like a romantic story, the first spritz is gentle, but the dry down is powerful and makes you feel confident. The perfect fragrance for evenings out, or when you want to make a quiet statement. Let me know if this is a fragrance you would wear for an evening out, or a cosy night at home 💜 #qissagala #fragrancereview #femininefragrance #scentoftheday #perfumeaddict #fragrancecommunity #beautyreview #floralfragrance #nichefragrance

63 21 1K
Post 3 reel 1.56% engaged

Fresh, Radiant and ready in 5, thank you No7 @no7uk #no7beauty #no7ambassador #skincaremakeup #ad Don't you love when your skincare and makeup actually work together 😊 I am happy to have become a No7 brand ambassador and share my love for a brand i have used for years. If you want to glow from every angle, then Shop No7 with my link https://tidd.ly/49mLHQf and enjoy 10% off using my code no7ambassador10. They have lots of gifts to treat yourself or someone you love this christmas. Hydration Trio- Hydra-luminious and hydrated day gel and night gel.☀️The day gel keeps your skin glowing all day, whilst 🌛the night gel works overnight to nourish yourskin and wake up fresh and dewy. No7 Hydra-luminous and hydrating Dual Phase Mask. Gives an instant radiance boost. Just 10 minutes to fix your glow 💦 Eyeshadow Trio in the shade Antique Rose- Soft tones for that effortless everyday elegance. ⚘️ Pro Artist Weightless Silk Sheer Foundation in the shade Cool Ivory- A featherlight coverage that melts into the skin for a silky natural glow ✨️ Check back for my reviews soon and see how fresh and radiant my skin looks, with thanks to No7 #hydrationboost #plumpskin #antiquerose #naturalglow #dewyglow #foundation #romanticmakeup #no7skincare #makeupartist

47 10 250

02

Content pillars

AI-clustered themes the account posts about, with example posts pulled live from Instagram.

  1. 01

    Makeup Essentials

    30.00%

    Reels demo makeup tools and finishes with personal tests and shade matches. Strong visuals and pro tips drive likes and comments.

  2. 02

    Skin Rescue

    25.00%

    Skincare reviews focus on absorption, calming effects and routines for dry or bumpy skin. Builds trust with honest feel-based results.

  3. 03

    Scent Stories

    25.00%

    Fragrance breakdowns highlight notes, longevity and mood with scent stories. Appeals to niche lovers seeking new signatures.

  4. 04

    Hair & Wellness

    20.00%

    Haircare and lifestyle shares cover growth routines, motivation and accessories. Adds variety with transformations and daily vibes.

03

Posting rhythm

Cadence and timing patterns over the last 12 weeks.

0.2 posts/week

Niche benchmark · 3.0/week

-95% above benchmark
2026-W24 2026-W35

Best days

Friday · Thursday · Tuesday

Best hours

6-8pm · 12-2pm · 8-10am

04

Signature hooks

Caption patterns the account reuses across high-performing posts.

[Superlative/benefit] [product]? @[brand]

Used 12×
  • Every brush you will ever need @spectrumcollections

  • Is this the perfect everyday powder? 👀 @hudabeauty

  • The Glow ✨️✨️ from this duo 🫶 @no7uk

[Problem] [solution] @[brand]

Used 8×
  • Dry skin rescue in progress @influenster @aveenoukire

  • Tired of rough, bumpy skin, try out this trio @firstaidbeauty

  • This changed my hair more than I expected @hairburst

The [product] [benefit] @[brand]

Used 7×
  • The Jasmine Perfume that turns heads every time @carolinaherrera

  • The scent for unforgettable nights 🌆 @maisonmargielafragrances

  • The secret 🤫to clearer, calmer skin💦 @ellaandjo_

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05

Strategy summary

What's working, what to fix, and what to ship next.

TL;DR

Ramp posting to 3x/week from current 0.2 posts/week to unlock growth, as top reel hit 192 likes on post 2 (brushes) despite sparse cadence. Beauty reviews dominate with honest demos pulling double-digit comments consistently on skincare and makeup pillars, like posts 4, 5, 13 averaging 20% higher engagement than lifestyle shares. Fragrance hooks shine too, turning niche scents into mood stories that retain viewers. Leakiest gap is inconsistency starving algorithm reach; steady volume on proven days fixes this fast. Prioritize reels with problem-solution patterns for 30%+ like lifts.

Working

5
  • Detailed product breakdowns build comments.
  • Affiliate links in high-performers like post 2.
  • Question hooks spark replies.
  • Brand collabs boost credibility.
  • Reel format dominates engagement.

Risks

5
  • Fix erratic posting killing momentum.
  • Cut low-engagement lifestyle to 10% share.
  • Shorten captions over 200 chars for better retention.
  • Vary visuals beyond unboxings.
  • Limit non-beauty to 1/month.

Ship next

5
  • Post 3x weekly on Thu/Fri using top hooks.
  • Double down on makeup reels like post 2 for quick wins.
  • Test UGC reposts of user reviews to boost authenticity.
  • Track engagement on fragrance posts for pillar expansion.
  • Add CTAs in every caption linking bio affiliates.

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