Strategy report · Updated Jul 20, 2026
What's working for @yeison_guardo on Instagram.
Yeison Guardo
1.6M followers · 439 posts
“🇨🇴ESTE PERFIL TE VA GUSTAR 🇨🇴 Tienes algo en mente ? Hagámoslo real 👉🏻 301 6456455 📲 Publicidades marcas [email protected] 📩”
Engagement rate
20.93%
Per post, last 90 days
Posts per week
2.3
Niche avg 4.0
Average likes
334.1K
3.1K avg comments
Post mix
Last 90 days · 439 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
- 01
Costume Prank Stunts
30.00%Reels where Yeison appears in public wearing superhero or character costumes and films the reactions. This is the account's highest-engagement format, with the Spider-Man series alone generating millions of likes. The absurdity drives shares and saves.
- 02
Colombia Travel & City Exploration
33.00%Reels and carousels documenting visits to Colombian cities, landmarks, and beaches like Cartagena, Medellín, Guatapé, and Barú. Scenic visuals and local energy make this pillar consistently strong. It positions Yeison as a local travel personality.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
2.3 posts/week
Niche benchmark · 4.0/week
Best days
Wednesday · Thursday · Sunday
Best hours
6-9pm · 12-2pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
Entré a [place/situation] vestido de [character] y esto sucedió
Used 3×
Entré a una compraventa de vehículos vestido del hombre araña 🕷️ y esto sucedió
Me fui pa Medellín en avión ✈️ modo hombre araña 🕷️
Se encontraron las culebras, el duende verde con el hombre araña 🕷️
[Verb] [place] + emotional tag (amo / tiene vibra / se pone hacer charadas)
Used 5×
Yo solo prendo mi cámara y Cartagena se pone hacer charadas
Salvando la comuna 13, amo Medellín ❤️
Medellín tiene vibra 🔥
Video sin contexto / no [instruction to audience]
Used 2×
Video sin contexto, no mirarlo
Qué dirías en tu casa, si te encuentras con este episodio de noche
En [iconic location], quieren el video completo?
Used 2×
En la ciudad de hierro parte 2, quieren el video completo?
Yeison en la ciudad de hierro
Se encontró / se me perdió [unexpected thing] en [place]
Used 2×
Se me perdió una ropa en Cartagena
Se encontró Mery Jannes con el hombre araña y el duende verde
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
The Spider-Man costume format is the single strongest lever on this account. Posts [14], [17], and [23] combined for over 3 million likes and the account's highest comment counts. Post [17] alone hit 1.9M likes and 14,900 comments, making it the clear outlier. The city-exploration pillar also holds up well, with post [11] reaching 1.17M likes and post [28] pulling 843K, but those numbers are driven by the costume stunt element layered on top of travel, not travel alone.
The biggest leak is the carousel format. Gallery posts like [7], [12], and [22] average under 60K likes against a Reel average well above 300K. Emoji-only captions on carousels remove any hook and make the content impossible to surface via search or shares. At 2.3 posts per week, cadence is also below the 4-post benchmark for this niche, meaning the account leaves significant reach on the table between strong Reel drops.
The community-dialogue posts like [27] and [18] show genuine comment engagement and should be used as a bridge format between stunt videos, not as filler. Expanding the costume stunt series to new cities and pairing it with a clear series name in captions would compound the algorithm advantage already visible in the data.
Working
4- Costume stunt Reels in public spaces generate 5 to 10 times more engagement than any other format on the account.
- City-specific captions with emotional tags like amo Medellín or tiene vibra drive strong save and share behavior.
- Serialized content with part 2 or follow-up hooks, as seen in posts 9 and 11, builds return viewership.
- Collaborating with other accounts or characters, as in posts 23 and 25, spikes comment counts noticeably.
Risks
4- Carousel posts with emoji-only captions, posts 0, 7, 12, 19, average under 80K likes and drag down overall reach.
- Posting cadence at 2.3 per week is too low for a Reel-first account in this niche, leaving consistent reach gaps.
- No clear series branding in captions makes it harder for new followers to understand recurring formats at a glance.
- Travel Reels without a costume or comedy hook underperform, suggesting location alone is not enough of a draw.
Ship next
5- Launch a named costume stunt series with a consistent caption prefix to make it searchable and binge-able.
- Replace emoji-only carousel captions with a one-line hook or question to improve discoverability and saves.
- Increase cadence to 4 posts per week by batching city-visit content into shorter Reels during each trip.
- Test a call-to-action in high-performing Reel captions asking followers to tag someone who would react the same way.
- Use community posts like 27 to tease upcoming stunt concepts and build anticipation between drops.
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