Strategy report · Updated Aug 14, 2026
What's working for @wtd.sa on Instagram.
WTD Perfumes عطور وتد
13.8K followers · 161 posts
“The Art Experience has just begun ..🧡✨ Website Orders. فضلا زيارة الموقع الالكتروني للطلب.”
Engagement rate
2.02%
Per post, last 90 days
Posts per week
0.9
Niche avg 4.0
Average likes
60
218 avg comments
Post mix
Last 90 days · 161 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
reel 55.34% engagedشاركنا حبك لوتد مع منشن لشخص يحب الشتاء وعطوره ✨🧡 ولا تنسى اللايك والمتابعة هديتنا لك واللي ذكرته أحد عطور وتد المميزة 😍 والسحب قريب ننتظر مشاعركم 🔥 #شتوي_بالفطرة
carousel 0.39% engaged أربع زيوت ، إحساس واحد ترطيب عميق ورائحة ماتنمل 🧡✨
image 0.28% engaged في أشياء ماتحتاج شرح.. زيوت الجسم من وتد واحدة منها🧡
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
0.9 posts/week
Niche benchmark · 4.0/week
Best days
Friday · Saturday · Thursday
Best hours
6-8pm · 2-4pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
[scent] يبدأ بانتعاش [note1] و[note2]، يختتم ب[base]
Used 5×عيديات [product] [call to action]
Used 5×Unlock signature hooks
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Post 4 giveaway delivered 1172 likes and 6451 comments, a 50x lift over average 20 likes, proving contests are the fastest growth lever for @wtd.sa's 13k followers. Winter scents dominate 35% of feed with ingredient hooks pulling steady comments, as in post 10's 8 replies, while summer teases lag in volume but match engagement rates. Cadence at 0.9 posts/week remains the biggest leak, starving algorithm momentum despite proven formats. Double down on holidays and seasonality to scale. Pillar balance is solid but needs reels amplified. Post 13 carousel's 37 likes signals multi-product potential.
Working
5- Giveaways explode reach: post 4 1172 likes.
- Ingredient descriptions engage: post 10 8 comments.
- Winter pillar reliable at 35% share.
- Holiday timing spikes interaction.
- Hashtags like #شتوي_بالفطرة unify branding.
Risks
5- Cadence too low at 0.9 posts per week.
- Most posts under 25 likes; lacks consistent CTAs.
- Summer content clustered but underpromoted.
- Few carousels despite post 13 success.
- Reels inconsistent beyond giveaways.
Ship next
5- Run weekly giveaways like post 4 targeting winter lovers.
- Post 4 times per week focusing on best days.
- Tease summer drops 2 weeks early with post 15 style.
- Test carousel formats like post 13 weekly.
- Add CTAs to every ingredient post.
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