Strategy report · Updated Aug 14, 2026
What's working for @mountainfootballkid on Instagram.
Holden Frazier
73.4K followers · 770 posts
“2010 | Midfielder @carolinacorefc Collaboration Inquiries: [email protected] 📩”
Engagement rate
21.04%
Per post, last 90 days
Posts per week
0.5
Niche avg 4.0
Average likes
15.4K
60 avg comments
Post mix
Last 90 days · 770 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
reel 303.98% engagedTravel day in the life 🔵🔴 @barcaacademyaz #footy #soccertraining #ball #wallwork #passingandreceiving #tennisball #fyp #foryou #dayinthelifevlog #ditl
reel 104.22% engagedDay in the life heading to MLS Next Cup. @barcaacademyaz @mlsnext #footy #fyp #foryou #viral #ditl
reel 44.58% engagedComparison is the thief of joy. #footy #fyp #foryou #blowthisup #viral
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
0.5 posts/week
Niche benchmark · 4.0/week
Best days
Friday · Saturday · Tuesday
Best hours
7-9am · 4-6pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
Day in the life [context]
Used 6×[X] minute [session] Save this
Used 4×Sounds of training [gear/ball] 🔊
Used 7×Unlock signature hooks
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Explode growth by prioritizing Day in the Life reels, which deliver monster engagement like post 29's 222,600 likes and post 8's 76,220. These vlogs blend personality with soccer action, far outpacing pure drills. Post 3's quote reel hit 32k likes by tapping inspiration, proving lifestyle content rules this feed. With 73k followers but only 0.5 posts/week, the account starves the algorithm. Training reels like post 7 (15k likes) work but need more frequency to scale. Ramp to 4 posts/week on proven pillars to reclaim momentum.
Working
5- Day in the Life reels average over 30k likes.
- Save-this training hooks drive comments.
- Barca and MLS tags boost credibility.
- ASMR sounds retain audio viewers.
- Viral hashtags like #fyp fuel reach.
Risks
5- Cadence too low at 0.5 posts per week.
- Too many low-engagement ASMR reels under 2k likes.
- Carousels average lower likes than reels.
- Sparse promo integration beyond Tekkgrip.
- No consistent series beyond Skill School.
Ship next
5- Post a Day in the Life reel every Tuesday.
- Double training session reels to 3 per week.
- Test Skill School series weekly with promo codes.
- Schedule posts for Friday mornings.
- Batch film 10 solo sessions ahead.
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