@linazunigaofficial Instagram analysis · Engagement, top posts & strategy · Postana
Postana

Strategy report · Updated Aug 18, 2026

What's working for @linazunigaofficial on Instagram.

Rosalina “Lina” Zuniga- Business Coach avatar

Rosalina “Lina” Zuniga- Business Coach

130.9K followers · 362 posts

“I help coaches and business owners -scale their offers online using Social Media 💸 -fix the leaks in their funnel💧 -build a system that PRINTS MONEY💰”

Engagement rate

0.22%

Per post, last 90 days

Posts per week

2.3

Niche avg 6.0

Average likes

220

71 avg comments

Post mix

Last 90 days · 362 posts indexed

Reels 57%
Carousels 43%
Static 0%
UGC reposts 0%

01

Top-performing posts

The three posts pulling the most engagement in the last 90 days.

Post 1 reel 1.04% engaged

This was the down side of working with some “celebrities”. Not all are like this. In fact I’ve worked with some incredible women who valued and respected the time of everyone around them. 🙏 But I remember this being the last straw for me. And honestly I’m so happy it happened. When I started makeup artistry it was just a way for me to make extra cash after being laid off from my corporate job. I had no idea it would open so many amazing doors for me. I will always be so grateful for all of the opportunities and lessons. But it was definitely a chapter of my book that needed closing. I didn’t have the guts to close that door fully on my own. So it took being super frustrated to finally do what my heart was telling me to do all along. I hope this story inspires someone to take action today. That thing you’re afraid of walking away from? The time will come where making that decision will feel like a no-brainer to you. And when you finally follow your intuition, you’ll feel so much more at peace. If this relates to you in any way…let me know in the comments below. 👇🏽 #entrepreneur #retiredmua #businesscoach #onlineeducator #storytime

1.3K 58 17.1K
Post 2 carousel 1.03% engaged

You can have the best offer, the best content, and the best branding but if you don’t have a repeatable process to sell your offer consistently, you won’t make any money. 👎🏼 Once I found a funnel that worked for me, I repeated the process over and over and let the numbers go up 📈🤑 Comment “FUNNEL” below and I’ll send you exactly what I did to build a $3 million dollar coaching business. 👇🏽 #businesscoach #funnelstrategist #marketingandsales #funnelsecrets #onlinecoach

342 1K
Post 3 reel 0.39% engaged

Launching a new program always takes soo much work. But seeing everything unfold exactly how I envisioned it has been such a blessing. 🙏 There has been moments of doubt, insecurity and uncertainty in this process for sure. 🤯 But I just stay delulu until it works itself out 😇😏 Because it always does. #launch #onlinecoach #offer #business #coachingprogram

494 17 4K

02

Content pillars

AI-clustered themes the account posts about, with example posts pulled live from Instagram.

  1. 01

    Funnel Leaks

    25.00%

    Reels and carousels diagnosing sales leaks and funnel gaps with quick fixes. Relatable pain points spark comments and saves.

  2. 02

    Expert Messaging

    20.00%

    Advice on positioning content for experts, not beginners, using carousels and reels. Builds authority by challenging norms.

  3. 03

    Offer Scaling

    25.00%

    Client wins and scaling stories in carousels showing $50k months and methods like MONEY METHOD. Proves results visually.

  4. 04

    Money Mindset

    20.00%

    Personal mindset shifts, money beliefs, and launch updates in reels. Humanizes coach while tying to business growth.

  5. 05

    Audit CTAs

    10.00%

    Interactive CTAs prompting comments for audits or freebies in carousels. Drives massive engagement through reciprocity.

03

Posting rhythm

Cadence and timing patterns over the last 12 weeks.

2.3 posts/week

Niche benchmark · 6.0/week

-62% above benchmark
2026-W23 2026-W34

Best days

Monday · Wednesday · Saturday

Best hours

7-9am · 6-8pm

04

Signature hooks

Caption patterns the account reuses across high-performing posts.

Comment “[KEYWORD]” below [for freebie]

Used 6×
  • Comment “WAITLIST” below if you to know exactly what the money method is and how it can transform your business

  • Comment “FUNNEL” below and I’ll send you exactly what I did to build a $3 million dollar coaching business.

  • Comment “LEAK” underneath this video and I’ll tell you 10 main leaks killing your sales (for free).

[Problem]? [I know/explain why]

Used 5×
  • You may not know why your offer isn’t selling…but I do.

  • Posting content every day and getting frustrated because it doesn’t bring you followers or buyers?

  • Just because your offer COULD help a beginner doesn’t mean you should be creating content for beginners.

[Personal story/time I believed X]

Used 4×
  • I love taking someone from idea to creating an online offer from scratch… But to be honest… I love taking a broken offer

  • There was a time when I genuinely believed that if I wasn’t constantly working in my business, my business would stop working.

  • I didn’t grow up with money. So I know what it’s like to be surrounded by people who didn’t just lack money

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05

Strategy summary

What's working, what to fix, and what to ship next.

TL;DR

Interactive CTAs are the engagement engine, powering post 8's 1008 comments and post 28's 276, far outpacing average posts. With 130k followers but just 2.3 posts/week, the biggest leak is inconsistent visibility, starving the funnel of traffic despite strong hooks on offers and funnels. High-performers like post 13's 1306 likes prove storytelling reels convert lurkers to believers. Scale proven pillars like Offer Scaling (posts 0,5) to fill the feed and compound results. Cadence triples to 6/week on best days to match niche benchmarks and exploit 70+ avg comments potential. Prioritize reels for reach, blending leaks (post 15) with mindset to nurture buyers.

Working

5
  • CTA hooks generate outlier comments like post 8's 1008.
  • Story reels explode reach as in post 13's 1306 likes.
  • Offer scaling pillars prove credibility in posts 0,6.
  • Expert messaging resonates with 200+ like reels post 4.
  • Curiosity loops boost dwell time per post 28.

Risks

5
  • Boost cadence from 2.3 to 6 posts per week.
  • Vary content beyond funnels to reduce repetition.
  • Cut lifestyle posts like 16 that underperform.
  • Target fewer beginner pains to attract high-ticket buyers.
  • Shorten truncated captions for full impact.

Ship next

5
  • Test 6 posts/week focusing on Monday, Wednesday, Saturday.
  • Double down on client story reels like post 13 for viral reach.
  • Refine hooks to hold curiosity longer as in post 28.
  • Open more 90-min audits weekly like post 17.
  • Analyze reel vs carousel engagement to prioritize formats.

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