Strategy report · Updated Aug 11, 2026
What's working for @leahliveswell_ on Instagram.
Leah Wolchin
14.3K followers · 100 posts
“making health simple again 🥝🐟🌞 real food & nontoxic living 💌 [email protected]”
Engagement rate
0.91%
Per post, last 90 days
Posts per week
1.9
Niche avg 4.0
Average likes
121
9 avg comments
Post mix
Last 90 days · 100 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
reel 5.04% engagedLately this has been on my heart 🤍 We spend so much time thinking about what we need to fix, improve, optimize, or achieve before we can feel good. the healthiest people I know aren’t the ones with the perfect routine, they’re the ones who genuinely see the good in their lives. Your mindset impacts your stress, your energy, your relationships, and even the way you experience your health. What you focus on grows. If you’re constantly looking for what’s missing, you’ll always find more of it. If you start looking for what’s already beautiful, abundant, and worthy of gratitude, you’ll find more of that too. Take a moment to notice what’s going right. There is probably more to be thankful for than you realize :) #gratitudepractice #wellnessjourney #mindsetmatters #healthyliving
reel 4.27% engagedYour health doesn’t have to be rushed or complicated. The healthiest things I do are the simplest: nourishing food, walking daily, getting enough sleep, spending time with people I love, laughing, and leaving space to slow down. Feeling better isn’t about doing more. It’s about doing less, more intentionally #healthyhabits #holistichealth #wellnessjourney #intentionalliving
reel 2.97% engagedGo-to postpartum gift for all my new mom friends 🩷🧸🩵 Recipe: • 2 cups rolled oats • 1 cup spelt flour • ¼ cup brewer’s yeast • 2 tbsp ground flaxseed • 2 tbsp hempseeds • 1 tsp cinnamon • ½ tsp sea salt • 2 eggs • ½ cup tahini • ¼ cup melted coconut oil • ¼–⅓ cup maple syrup • 1 tsp vanilla • ½ cup dark chocolate chips Mix the dry ingredients together, whisk the wet ingredients separately, then combine and fold in the chocolate chips. Scoop into cookie dough balls and freeze. To bake from frozen, place the frozen dough balls on a lined tray and bake at 175°C (350°F) for 12–15 minutes. Save this for the next new mama in your life 💛 #postpartumnutrition #lactationcookies #wholefoodrecipes #newmamagift
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
1.9 posts/week
Niche benchmark · 4.0/week
Best days
Friday · Monday · Sunday
Best hours
8-10am · 6-8pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
You’ve probably spent years trying to “get healthy” but feel [overwhelmed]…
Used 5×
You feel like taking care of yourself started feeling more overwhelming than helpful? If you’re exhausted by all the “healthy” noise, I get it because I was too.
You’ve probably been trying to “get healthy” while still feeling confused, overwhelmed, exhausted, and craving ultra processed foods all the time.
You’ve probably spent years trying to “get healthy.” Saving posts. Buying supplements. Starting over every Monday.
I spent years thinking [health misconception]…
Used 4×
I spent years thinking I needed more. More supplements, more rules, more things to cut out, more ways to optimize myself.
I spent years thinking health was hidden in the perfect supplement stack, the perfect routine, or the next thing I hadn’t tried yet.
I spent years thinking getting healthy would feel restrictive. Like I’d have to follow complicated routines...
[Your/The] health[iest] [doesn’t have to be / starts with]…
Used 3×Unlock signature hooks
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Mindset reels crush engagement, with post 8 hitting 707 likes and post 2 at 600, proving emotional, anti-hustle messaging resonates deeply in this overwhelmed niche. Simple habits content like post 0 also performs steadily, turning basics into viral hooks without complexity. The authentic voice cuts through noise, driving comments up to 22 on personal stories such as post 17 acne journey. Low cadence of 1.9 posts per week is the biggest leak, starving momentum on 14k followers. Reels dominate over carousels, yet seasonal guides underperform at 23-78 likes. Prioritize frequency with proven pillars to scale.
Working
5- Mindset reels generate top likes over 600 on posts 2 and 8.
- Personal stories drive comments up to 22 on post 17.
- Simple lists like post 0 spark saves and shares.
- Recipes like post 1 hit 412 likes with practical value.
- Relatable deinfluencing builds trust fast.
Risks
5- Cadence too low at 1.9 posts per week limits growth.
- Carousels like post 7 average low likes under 50.
- Seasonal content underexplored, cap at 20% share.
- Rare ads like post 28 dilute organic voice.
- Inconsistent faith ties miss loyal niche.
Ship next
5- Double posting cadence to 4 reels per week focusing on mindset hooks.
- Test carousel recipes on Sundays for saves.
- Create lead magnet from simple habits lists like post 0.
- Batch seasonal guides quarterly tied to Israel shuks.
- Collaborate on postpartum recipes post 1 for mom audience.
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