@hoosha_app Instagram analysis · Engagement, top posts & strategy · Postana
Postana

Strategy report · Updated Jul 26, 2026

What's working for @hoosha_app on Instagram.

هوشا | پلتفرم جامع هوش مصنوعی avatar

هوشا | پلتفرم جامع هوش مصنوعی

101.9K followers · 108 posts

“همه‌ی مدل‌های هوش مصنوعی در یک پلتفرم تولید عکس | ویدیو | موسیقی | کد | چت بات‌ها بیش از ۲.۵ میلیون کاربر ورود ⬇️”

Engagement rate

15.21%

Per post, last 90 days

Posts per week

2.1

Niche avg 5.0

Average likes

15.2K

270 avg comments

Post mix

Last 90 days · 108 posts indexed

Reels 26%
Carousels 52%
Static 19%
UGC reposts 3%

01

Top-performing posts

The three posts pulling the most engagement in the last 90 days.

02

Content pillars

AI-clustered themes the account posts about, with example posts pulled live from Instagram.

  1. 01

    New Model Launches

    35.00%

    Carousels and images announcing a newly added AI model to the Hoosha platform. Works because it gives followers a concrete reason to return to the app and positions Hoosha as the fastest aggregator of top models for Iranian users.

  2. 02

    AI Video Creation

    28.00%

    Reels and carousels showing AI-generated video output, often made with a single prompt. The visual proof of quality is the hook, and the no-expertise angle lowers the barrier for a broad audience.

  3. 03

    Pricing and Access

    15.00%

    Posts highlighting Hoosha's competitive pricing, no monthly subscription model, and access for Iranians inside and outside the country. Works by addressing the trust and affordability objection directly.

  4. 04

    Feature Tutorials

    12.00%

    Step-by-step carousel or reel walkthroughs of specific Hoosha features like voiceover, website builder, or smart shopping. These drive trial by showing the exact workflow, not just the output.

  5. 05

    Social Proof and Milestones

    7.00%

    Posts celebrating company achievements, awards, or community events like the AI film festival. Builds institutional credibility and gives long-term followers a reason to feel invested in the brand.

  6. 06

    Seasonal and Trend Content

    3.00%

    Timely posts tied to events like the World Cup or trending prompts. Low production cost and high relevance create a short burst of reach, though depth is limited.

03

Posting rhythm

Cadence and timing patterns over the last 12 weeks.

2.1 posts/week

Niche benchmark · 5.0/week

-58% above benchmark
2026-W19 2026-W30

Best days

Friday · Saturday · Sunday

Best hours

7-9pm · 12-2pm

04

Signature hooks

Caption patterns the account reuses across high-performing posts.

بدون نیاز به [skill] فقط با [simple action] در هوشا

Used 6×
  • موشن گرافی در هوشا فقط با یک پرامپت بدون نیاز به تخصص و برون سپاری پروژه

  • اموزش ویدیو ویرال بدون نیاز به پرامپت در هوشا

  • ساخت وبسایت تنها با نوشتن پرامپت بدون نیاز به دانش کد نویسی در هوشا

مدل [X] به هوشا اضافه شد

Used 7×
  • مدل جدید چت جی پی تی به هوشا اضافه شد

  • مدل هوش مصنوعی جدید گوگل برای تولید ویدیو به هوشا اضافه شد

  • مدل جدید هوش مصنوعی برای تولید ویدیو به هوشا اضافه شد

ساخته شده با [model] در هوشا

Used 4×
  • ویدیو ساخته شده با مدل سیدانس ۲ در هوشا

  • ساخته شده در پلتفرم هوش مصنوعی هوشا با مدل ویدیویی grok

  • این ویدیو بدون صداگذاری و تنها با یک پرامپت با مدل جدید تولید ویدیو گوگل

بزودی [new feature/model] در هوشا

Used 4×
  • بزودی منتظر ورژن جدید و قوی تر این مدل سیدانس ۲.۵ در هوشا باشید

  • به‌زودی جدیدترین و قدرتمندترین مدل این خانواده؛ Claude Fable 5، به هوشا اضافه خواهد شد

  • این مدل همین هفته به هوشا اضافه میشه. منتظر باشید

برای [action] کلمه «هوشا» رو کامنت کنید

Used 2×
  • برای راهنمایی و استفاده از این هوش مصنوعی کلمه «هوشا» رو کامنت کنید

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05

Strategy summary

What's working, what to fix, and what to ship next.

TL;DR

The single biggest lever in this account is viral video output. Post 7 (reel, July 24) pulled 424,624 likes and 4,528 comments, which is roughly 200 times the account's median like count. That post did one thing: it showed a finished AI video without any explanation, letting the output speak. The rest of the feed rarely replicates that discipline. Most posts lead with a feature announcement rather than a visual result, which costs them the scroll-stop moment.

The "no-expertise needed" framing in posts 18, 22, and 29 consistently outperforms pure product announcements. Post 29 (reel, June 29) earned 1,998 comments, the second-highest comment count in the dataset, because it paired a desirable output (a working website) with a dead-simple action (type a prompt). That combination of aspiration plus low barrier is the account's clearest repeatable formula and it is only used in about a quarter of posts.

The biggest leak is posting cadence. 2.1 posts per week is less than half the healthy benchmark of 5 for an AI tools platform where new model drops happen weekly. Announcement posts like post 13 (109 likes) show that text-heavy images with no visual proof fall flat. Closing the gap between output-first reels and announcement-style images would materially lift average engagement.

Working

4
  • Output-first reels that show a finished AI result with no explanation drive outsized reach, as seen in post 7 with 424k likes.
  • The no-expertise framing paired with a concrete output (website, motion graphic) lifts comment volume, proven by posts 29 and 14.
  • Teaser captions announcing an upcoming model create anticipation and keep the audience checking back before the launch post.
  • Carousel posts announcing new model availability consistently earn above-median engagement when they include visual examples of output.

Risks

5
  • Cadence is at 2.1 posts per week against a 5-post benchmark; more frequent posting is the fastest way to compound reach.
  • Text-heavy image posts with no visual proof (posts 13, 15) underperform badly and should be replaced with carousel or reel formats.
  • The comment-trigger hook (post 14) is used only once; it should be a standing mechanic on every tutorial-style post.
  • Pricing and access posts (posts 2, 23) are wordy and lack visual comparison; a simple side-by-side graphic would do the same job faster.
  • The AI film festival announcement (post 12) had no follow-up content, leaving a community-building moment incomplete.

Ship next

5
  • Increase to 5 posts per week by adding two output-showcase reels that show a finished result in the first 2 seconds with no title card.
  • Turn the comment-trigger mechanic into a template used on every feature tutorial post to systematically build comment volume.
  • Create a recurring weekly series called something like 'این هفته در هوشا' to batch model announcements and reduce one-off image posts.
  • A/B test carousel vs. reel format on the same model launch to identify which drives more profile visits and link clicks.
  • Produce a follow-up post series for the AI film festival with user submission highlights to convert the community event into ongoing content.

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