Strategy report · Updated Aug 18, 2026
What's working for @elle.stephanie on Instagram.
Stephanie| Fitness Coach 🇨🇦
1.3K followers · 107 posts
“rebuilding through fitness + discipline personal trainer ❤️ feminine wellness • strength • lifestyle Toronto”
Engagement rate
8.86%
Per post, last 90 days
Posts per week
2.2
Niche avg 5.0
Average likes
111
2 avg comments
Post mix
Last 90 days · 107 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
reel 195.06% engagedThis is your sign to be bad at something new. 🥊😂 Session 2 of boxing and future world champion status is still pending. A reminder that making mistakes is part of learning. Show up. Laugh. Keep going. #boxing #sparring #Vaughan #StrongWomen #vaughanfitness
reel 18.65% engagedMy first time experiencing Salsa on St. Clair was a beautiful reminder of the power of culture, music, and community. I captured moments of people dancing, connecting, and celebrating together, memories I was looking forward to sharing. After what happened, I’m choosing to wait before sharing more. It’s heartbreaking that a celebration meant to bring people together ended in tragedy. My thoughts are with everyone affected, those who were injured, their families, and everyone who experienced such a frightening moment. I’ll share more memories from the festival when the time feels right. ❤️ #salsaintoronto #salsastclair
reel 4.78% engagedThere’s something so special about going to a salsa club, meeting people from all walks of life, and simply letting yourself have fun. 💃🏻✨ Dancing is a form of communication. You don’t always need words to connect with someone. There’s a beautiful community all around the world where you can walk into a room, put on some music, and instantly feel welcome. Make new friends. Try something new. Don’t be afraid of not being perfect. You’re not there to perform, you’re there to connect, enjoy yourself, and live. I was never a dancer, and honestly, I still don’t really feel like one 😂 But I always have the best time going out, learning, getting a little better, and most importantly, having fun with it. I had such an amazing time at Mangos in Vancouver. 💃🏻✨ I can’t wait to go back! #SalsaDancing #DanceCommunity #VancouverLife #TrySomethingNew #salsa
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
2.2 posts/week
Niche benchmark · 5.0/week
Best days
Saturday · Sunday · Monday
Best hours
6-8pm · afternoon
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
Tried [activity] and [fun outcome]
Used 5×
Tried @sandboxvr_vaughan and somehow found myself in the middle of a zombie apocalypse.
Trying new experiences is one of my favourite ways to stay active, and this one definitely didn't disappoint.
This is your sign to be bad at something new.
[Progress story] from beginner to now
Used 3×
I didn’t know how to salsa in January… and this is me in July
10 things you probably didn’t know about me 👀
Current [philosophy/mood]: [insight]
Used 4×
Current life philosophy: if it sounds fun, try it.
Current mood: sunshine, lake days
Current life philosophy: if it sounds fun, try it.
[Action] more than [negative], [insight]
Used 3×
Smile more than you stress, breathe more than you rush
You can be both ✨ The mom who shows up for everyone
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Reels of trying new activities crush it: post 14 on boxing sparring exploded to 2465 likes, over 100x the average, while salsa reels like 17 hit 55 likes. This authentic 'bad at it but loving it' vibe is the top growth lever, tapping into followers' desire for inspiration without perfection. Low cadence of 2.2 posts/week is the biggest leak, limiting algorithm momentum and audience retention despite strong niche fit in single mom adventures. Salsa content pillars command 30% share with community proof in posts 0, 11, 22. Amplify vulnerability hooks to scale engagement.
Working
5- New experience reels drive outlier engagement, post 14 at 2465 likes.
- Salsa and progress stories spark comments, like post 17's 5.
- Mom-fitness blends resonate, post 9's home workout appeal.
- Reflective growth captions build loyalty, steady 15-30 likes.
- Weekend event posts align with high-energy content.
Risks
5- Boost frequency from 2.2 to 5 posts weekly to fuel growth.
- Diversify beyond weekends for consistent visibility.
- Shorten some captions under 200 chars for better read-through.
- Add more calls to action like 'tag a friend to try this'.
- Reduce vague images; prioritize reels at 70% mix.
Ship next
5- Film more beginner progress reels like post 17 for salsa series.
- Test posting 5x/week on Saturdays and Sundays in 6-8pm window.
- Create carousel lists expanding post 3's '10 things' format.
- Partner with local spots like wineries or VR for tagged collabs.
- Batch motivational quote carousels tied to adventures.
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