Strategy report · Updated Aug 2, 2026
What's working for @anastasiabeautyfascia on Instagram.
Anastasia
2.8M followers · 1.2K posts
“👩🎓 Board Certified & Passionate about Face & Self Care 💆♀️ Holistic Beauty meets Science & Fascia 💌 [JOIN NOW!] Sculpt+Lift+Enhance your Face 👇👇👇”
Engagement rate
0.75%
Per post, last 90 days
Posts per week
2.2
Niche avg 4.0
Average likes
20.1K
601 avg comments
Post mix
Last 90 days · 1,216 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
reel 14.76% engagedReady to sculpt, lift, and make your skin glow in just 10 minutes a day? 🌟 Join me for this daily 10 min massage challenge. Say goodbye to puffiness and embrace the #BeautyFascia journey to sculpt your face and get glowing skin. Empowering women to love the skin they’re in! 💖✨ #NaturalBeauty #SelfCare #HolisticBeauty #empowerwomen #SkincareSecrets #SelfCareSunday#facemassage#facesculpting Comment below if you enjoy videos like this too! 💬👍” 💆♀️🌼👩❤️👩
reel 3.77% engaged👀 The wait is finally over... 🎁 The most requested tutorial is here... ✨9-Min Complete Hooded Eyes & Eyebrow Lift Tutorial 💆🏼♀️ Improve your hooded eyes & lift your eyebrows 100% naturally - without needles, surgery or any other procedures 👁️ Get a Natural Eyebrow Lift with this tutorial 👩💻 Let me know in the comments if you’d like more in-depth tutorials like this #facemassage#eyebrowlift#hoodedeyes#naturaleyebrowlift #selfcarejourney #naturalfacelift #facemassageroutine #facesculpting #beforeandafterglow #glowup #naturalbeauty #radiantskin #facialtransformation #facialtechniques #holisticbeauty #beautyfromwithin #selfcarethreads #selfcarejourney #facialrejuvenation #facialbalancing #massagebenefits #selflovepractice #beauty #empoweredbeauty#glowup#tutorial#hoodedeyesmakeuptips
reel 0.54% engagedThis technique has everything for hooded eyes. It works on the forehead. It works on the scalp. And it opens the passage of the jugular vein through the temporal bone so the drainage pathway from your entire face and head can function. You will see an instant result after doing this. The eyes open. The heaviness lifts. The upper face looks completely different. But let me be honest with you about the full picture. It took me 5 years to understand how this whole system connects. How the scalp fascia pulls on the forehead. How the temporal fascia controls brow position. How the jugular drainage affects puffiness around the eyes. How the forehead muscles compensate when the scalp is locked. How all of these layers work together to create or resolve hooded eyes. And it took me about a year and a half of consistent daily work to fully get rid of my own hooded eyes. The instant result is real. You will see it today. But the permanent transformation takes commitment. The difference is now you do not need 5 years to figure it out. Everything I learned is inside the Beauty Fascia Method. The anatomy. The technique. The system. All of it. Follow me and start with this one today. Save this and come back to it every day.
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
2.2 posts/week
Niche benchmark · 4.0/week
Best days
Monday · Thursday · Sunday
Best hours
7-9am · 6-8pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
If your [body part] does [X]… keep reading.
Used 4×
If your cheeks move every time you swallow… keep reading.
If you've been treating your under-eye bags from the front, you're missing one of the most important areas.
Some people naturally have tear troughs… but they can become more noticeable over time.
Comment "[WORD]" and I'll send you [resource].
Used 3×
Comment "TENSE" and I'll send you my 5-minute tension and wrinkle release tutorial.
Comment "NEW" and I'll send you details about my newGLOW Face Transformational Program.
Comment LIFT and I'll DM you the full 6in Face Lift Routine
Stop doing [X]. [Reason why it harms you].
Used 3×
Stop rubbing ice cubes directly on your face. If you have sensitive skin, redness, rosacea-prone skin, or a compromised skin barrier, direct ice can be too aggressive.
Your face remembers every moment of tension. Your muscles don't know if you're stressed, clenching, frowning, or staring at your phone all day.
One thing I've noticed after watching thousands of face massage videos online is that many techniques are demonstrated with poor execution.
Just try this. [Simple instruction]. Your face will do the convincing.
Used 3×
Just try this. You do not need to understand the anatomy. You do not need to trust the method yet. Just follow along on one side and then look in the mirror.
So do this for one minute. Stand against the wall, gently tuck your chin, and start swallowing.
A few intentional minutes can leave your face looking more refreshed before you even reach for makeup.
Your [body part] is being shaped by [unexpected cause].
Used 4×
Your jawline is being determined by a muscle you can barely feel.
This technique has everything for hooded eyes. It works on the forehead. It works on the scalp.
Your eyelids don't exist in isolation. They are influenced by the forehead, temples, scalp, jaw, tongue, neck, posture.
Unlock signature hooks
Continue to Postana to put this strategy to work with a paid content plan.
Build my content plan with Postana05
Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
The account's strongest lever is anatomy-backed technique tutorials. Post 2 earned 403K likes and post 14 earned 102K likes, both on specific, result-oriented tutorials, proving the audience responds most when they can follow along and see a visible outcome. The comment-gated posts (post 17 with 7,028 comments and post 28 with 1,941 comments) confirm that low-effort participation prompts convert at scale even when likes are modest, making them the most efficient list-building format in the mix.
The biggest leak is posting cadence. At 2.2 posts per week against a healthy benchmark of 4, the account is leaving significant compounding reach on the table. Recent posts from 2026 cluster in the 60 to 14,000 like range, a wide variance that suggests inconsistent hook quality rather than an algorithm problem. Posts like post 12 (10,929 likes) and post 21 (12,066 likes) show what is possible when a strong visual result pairs with a clear anatomical explanation.
The art history pillar (posts 11 and 24) pulls low engagement and dilutes the feed's clarity. It works as occasional brand texture but should stay under 5% of output. Doubling down on the mirror-result format and releasing one comment-gated tutorial per week would tighten the funnel and accelerate program sign-ups.
Working
4- Mirror-result tutorials where viewers are asked to work one side and compare drive the highest organic likes, as seen in posts 15 and 22.
- Comment-to-DM calls to action generate outsized comment counts, with post 17 earning 7,028 comments on a moderately liked reel.
- Anatomy-first framing builds credibility and differentiates the account from generic face massage content.
- Save prompts on routine posts (post 21, post 18) encourage repeated views and support algorithmic distribution.
Risks
4- Posting frequency is too low at 2.2 per week. Increasing to 4 posts per week would compound reach without requiring new content formats.
- Hook quality is inconsistent. Recent posts like post 23 (641 likes) and post 24 (641 likes) lack a specific tension-creating opening line.
- The art history pillar (posts 11, 24) confuses the feed's value proposition and should be capped at one post per month.
- Thumbnails and cover frames are not mentioned but matter. Ensure each reel's first frame shows a visible before or a clear anatomical marker.
Ship next
5- Build a 4-post-per-week content calendar: two technique tutorials, one anatomy explainer, and one comment-gated lead gen reel.
- Write every opening line using the proven hook structure: name a specific body part, then name the unexpected cause shaping it.
- Run one comment-gated drop per week tied to a free tutorial, rotating topics across jaw, eyes, and neck to test which drives the most DMs.
- Audit the bottom 20% of recent posts by likes-to-follower ratio and identify the hook or format pattern they share, then retire those formats.
- Test posting on Monday and Thursday between 7 and 9am to align with the days and hours showing the strongest recent engagement.
Unlock the full strategy
Continue to Postana to put this strategy to work with a paid content plan.
Build my content plan with Postana