Strategy report · Updated Aug 10, 2026
What's working for @aksa_srbija on Instagram.
Aksa
162.6K followers · 5K posts
“Iskusno od prvog dana 💙👶 👇 Sve novosti za mame i tate:”
Engagement rate
0.23%
Per post, last 90 days
Posts per week
2.3
Niche avg 5.0
Average likes
164
216 avg comments
Post mix
Last 90 days · 4,996 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
image 4.47% engaged🎁 SEBAMED GIVEAWAY U AKSI! ☀️💛 Leto je još lepše uz poklone! 🌊 10 srećnih dobitnika nagrađujemo Sebamed poklon paketom koji sadrži: 🧡 Peškir za plažu 🎒 Ranac 🧴 Sebamed Baby Sun Lotion SPF50 ☀️ Sebamed Sun Lotion SPF50 Kako da učestvujete? ✔️ Zapratite @aksa.rs kao i @sebamedsrbija ✔️ Lajkujte ovu objavu ✔️ U komentaru označite 2 osobe sa kojima biste rado proveli letnji dan. 🌴 📅 Giveaway traje 7 dana, kada ćemo nasumično izabrati i objaviti dobitnika u storiju. 🍀 Srećno svima! #gw #aksa #iskusnoodprvogdana #sebamed
reel 0.81% engaged🖤 SMARTRIKE WONDER MAX🖤 •kompaktno sklapanje •podesiv naslon •odobreno kao rucni prtljag ✈️ •najudobnija voznja ikad •idealan izbor za porodice u pokretu - MI ❣️ Svoj SmarTrike Wonder Max tricikl kolica mozete naci u @aksa_srbija ili online 🖤
reel 0.31% engagedAnex Air- Q kolica…. Nova dimenzija prakticnosti, udobnosti i sigurnosti.🍼 Mozete ih pronaci u @aksa_srbija radnjama i online. Idealna za putovanja i svakodnevne setnje, mi smo odusevljeni🫀
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
2.3 posts/week
Niche benchmark · 5.0/week
Best days
Saturday · Friday · Sunday
Best hours
9-11am · 6-8pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
[Product] •[feature] •[feature]
Used 6×[Deal] samo [date]!
Used 8×Je l bilo [situacija] kod vas?
Used 4×Unlock signature hooks
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Reels showcasing gear like SmarTrike in post 0 deliver top performance at 1286 likes, outpacing images by 10x. With 162k followers, post 21's giveaway exploded to 868 likes and 6397 comments, proving contests as the fastest growth lever. Weekends dominate, with Saturdays hitting consistent highs around posts 2 and 23. Cadence lags at 2.3 posts per week, starving the algorithm of fuel despite strong pillars in products and deals. Urgency-driven promotions fill half the feed but underperform without video. Lean into personal endorsements from posts like 6 to humanize the brand and lift dwell time across formats.
Working
5- Product reels crush with 1286 likes on post 0.
- Giveaways generate 6397 comments in post 21.
- Weekend timing boosts averages 3x.
- Feature bullets engage in 6+ posts.
- Relatable mom hooks spark shares.
Risks
5- Low posting cadence limits reach, increase to daily.
- Too few videos, reels only 25% of feed.
- Minimal comment prompting outside giveaways.
- No UGC, misses authentic advocacy.
- Sales heavy, balance with more lifestyle content.
Ship next
5- Ramp to 5 posts weekly with more reels on weekends.
- Double down on giveaways monthly for viral spikes.
- Test UGC reposts from customers to build authenticity.
- Run polls on parenting tips to lift comments.
- Optimize carousels for swipe-through product features.
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