Strategy report · Updated Aug 12, 2026
What's working for @aimengilanii on Instagram.
Aimen
60.5K followers · 169 posts
“i am cringe but i am free dm for work 📍lhr”
Engagement rate
4.81%
Per post, last 90 days
Posts per week
1.3
Niche avg 4.0
Average likes
2.8K
129 avg comments
Post mix
Last 90 days · 169 posts indexed
01
Top-performing posts
The three posts pulling the most engagement in the last 90 days.
02
Content pillars
AI-clustered themes the account posts about, with example posts pulled live from Instagram.
- 04
Beauty Tutorials
10.00%Beauty GRWM reels with full product breakdowns. Specific tags build credibility. Comments from product questions.
03
Posting rhythm
Cadence and timing patterns over the last 12 weeks.
1.3 posts/week
Niche benchmark · 4.0/week
Best days
Thursday · Wednesday · Saturday
Best hours
10am-12pm · 6-8pm · 2-4pm
04
Signature hooks
Caption patterns the account reuses across high-performing posts.
fit: [brands]
Used 12×
fit: @ahmedmananofficial bag: @mini_luxe11 earrings: @kaaroofficial
fit: @hussainrehar.official jewels: @gul.co_ bag: @mini_luxe11
fit: @sak.atelier
Eid day [X] in [brand]
Used 6×
Eid day: cooking, selfies, guests, repeat 😭✨
eid day 1 in @kaida.pk 💜
eid mubarak (farshi shalwars hate to see me coming)
[product list] or [types]
Used 3×
Moisturiser: @myjenpharm Dermive Oil-Free Sunblock: @neopharskinsciences
3 types of eid girlies👯♀️ Let me know which one are you
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Strategy summary
What's working, what to fix, and what to ship next.
TL;DR
Outfit showcase carousels are the engagement engine, with post 6 hitting 11k likes and post 27 at 7k. These poetic captions plus brand tags like @hussainrehar pull double the average likes. Eid content follows close, fueling comments up to 300+ on peaks. But 1.3 posts per week starves growth at 60k followers. Travel and beauty dip lower without frequency. Ramp cadence to 4/week on Wednesdays and Thursdays to reclaim momentum. Lean into fit: [brand] hooks proven in 12 posts. Fix leaks like sparse summer drops to balance pillars.
Working
5- Carousels crush reels on likes, e.g. post 6 at 11k.
- Brand tags in outfits spark comments and saves.
- Eid hooks like day 1 posts drive 100+ comments.
- Poetic captions elevate simple looks.
- Travel hype captions like post 8 engage broadly.
Risks
5- Boost post cadence beyond 1.3/week to sustain momentum.
- Expand beauty GRWM beyond one standout post.
- Reduce gaps between summer content drops.
- Diversify beyond Eid for year-round relevance.
- Shorten some captions for faster reads.
Ship next
5- Double carousel posts on outfit pillars to **post 6** levels.
- Schedule 4 posts weekly targeting best days.
- Batch GRWM content for consistent beauty pillar.
- Tag more mini-luxe and kaaro for collab boosts.
- Test hooks like 'fit: [brand]' on new summer looks.
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